Even small language variations can have a big impact on the behavior of our fellow human beings. So we should pay close attention to our formulations in communication …

Studies (small sample only):

Cimpian, A., Arce, H. M. C., Markman, E. M., & Dweck, C. S. (2007). Subtle linguistic cues affect children’s motivation. Psychological science, 18(4), 314-316.

Fausey, C. M., & Boroditsky, L. (2010). Subtle linguistic cues influence perceived blame and financial liability. Psychonomic bulletin & review, 17(5), 644-650.

Gerber, A. S., Huber, G. A., Biggers, D. R., & Hendry, D. J. (2016). A field experiment shows that subtle linguistic cues might not affect voter behavior. Proceedings of the National Academy of Sciences, 113(26), 7112-7117.

Rhodes, M., Leslie, S. J., Yee, K. M., & Saunders, K. (2018). Subtle Linguistic Cues Increase Girls’ Engagement in Science. Psychological Science, 0956797618823670.