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Psychology of Influence – Foot in the Door and Problematic Requests

2017-10-22T12:08:10+02:00

The foot-in-the-door technique is certainly one of the best-known and best-researched influence techniques. Usually only the study by Freedman and Fraser (1966) is presented in psychology textbooks. Meanwhile, foot-in-the-door technique [...]

Psychology of Influence – Foot in the Door and Problematic Requests2017-10-22T12:08:10+02:00
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Persuasion Techniques Revealed: “We just need one more…”

2017-10-22T13:15:24+02:00

The Door-in-the-Face-Technique is one of the most famous influence techniques. It's effectiveness could be shown in many different studies. But does it work with children as well? [...]

Persuasion Techniques Revealed: “We just need one more…”2017-10-22T13:15:24+02:00
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Psychology: The Power of Touch in Sales

2017-10-22T16:58:10+02:00

Do customers stay longer in a shop and spend more money when you touch them on their arm?

Psychology: The Power of Touch in Sales2017-10-22T16:58:10+02:00
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Psychology: 10 Cents For a Better World?

2017-10-22T16:11:32+02:00

Can you improve cooperativeness with a 10-Cent-Coin? We review a classic experiment from social psychology: The "Phonebooth Study". Studies: Isen, A. M., & Levin, P. F. (1972). Effect of feeling [...]

Psychology: 10 Cents For a Better World?2017-10-22T16:11:32+02:00
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